Charity Fashion Live was thought up by freelance stylist Emma Slade Edmondson who teamed up with Oxfam, Love Your Clothes and Recycle For London to create an ethical fashion show during London Fashion Week.
On the 19th September Emma will be recreating LFW looks from high fashion designers in real time as they appear on the catwalk using only the second-hand clothes that are available at the time from an Oxfam charity shop in Dalston. On the Monday after the event, CFL will be releasing a short video to prove that it was all done live, on the spot in real-time.
Speaking to Huffington Post, Emma said “I wanted to prove that you don’t need a massive budget to be on trend and that fashion should be accessible to everyone. To me this throwaway approach to fashion and textiles detracts somewhat from the real beauty of fashion – creativity and expression. Many of us use those clothes as a form of self expression so there’s a necessity for ethics in fashion – surely if we are talking to the world about who we are through what we wear, it should feel good all round.”
The idea is to get more people visiting and buying their clothes from charity shops and any attempt in the fashion world to be more sustainable and ethical can only be a good thing so we love this project here at Rad Times!
Finally we’ll end on some tips Emma gave to the Huffington Post on charity shop shopping:
Emma’s Top 3 Tips For Vintage Shopping
Sometimes charity shopping can seem a bit daunting if you’re not a seasoned pro, so here’s my top three stylist tips for nailing autumn/winter 15 on a charity shop run:
1. Beginners – don’t browse
In some respects, if you’re unprepared, charity shopping can feel a little like shopping on Boxing day. For those who are not accustomed, I find it’s best to go at it with a clear idea of what you’re looking for in mind, to avoid feeling overwhelmed or unsure.
Decide on an outfit you need for an occasion and look firstly for a key piece you can build around. This key piece can either be from the charity shop or it can be from your existing wardrobe, and if this is the case be sure to bring it with you.
2. Look for the golden rail
I’m not sure I should be sharing this but I’m going to anyhow! Because of the way the sorting is done in charity shops, more often than not the lovely volunteer staff will be well adept at curating and putting aside all of the best bits.
What this means is that you should keep a keen eye out for the golden chalice, the pirates treasure, the cherry on the top of your sundae…. of rails. Now I can’t promise it will always be there but in my experience there will often be a special rail somewhere on the floor with many of the best goodies on it.
In some shops this will be a vintage rail and others it may have something fairly recent from a top designer. Have a look for it on your first few visits and soon you’ll develop a knack for spotting it within minutes of entering the shop.
3. Don’t try to mirror an era
Instead, mix your eras!
If you add a pair of retro 90’s high tops or sneakers to a cheeky little 60’s dress you’re going to look much less like you stepped out of your nan’s closet and more like an accomplished style maven.