Over the past two years I have lived in three different cities, in three different countries, on two different continents. That’s the life of a travelling fashion photographer. When you’re continually moving an important part of your work life, and personal life, is the need to network.
If you have never worked on a fashion shoot you may be surprised about how many people are involved. Obviously there is the photographer and a model but on top of that you need to think about makeup artists and hair stylists, you need to think about wardrobe stylists. Further to this there will typically be an agent involved and depending on the project a client as well. In order for a shoot to come off not only do you need to have the network to find all the pieces of the puzzle but you all need to be able to work together to ensure things go as well as possible.
That brings me to what I’ve found to be the most important part of my creative career – collaboration.
Fashion photography is not all glitz and glamour. To be honest it’s rarely glamourous. Collaborations are often needed when it comes to updating your portfolio, or testing out new ideas, but as a travelling fashion photographer they are an essential part of the networking process. Unless you’re a huge name photographer, you’ll typically always have to suck it up and work for free. Finding other high quality creatives to collaborate with gives you the ability to produce quality work that benefits everyone involved. Furthermore it gets your name out there to an industry/area you’re not yet known in.
Below are a selection of collaborative projects I’ve worked on over the past couple of years to demonstrate what can be achieved when creatives commit to a collaboration.
Michael Masser is an experienced portrait and landscape British photographer, currently based in Toronto,Canada. He has worked with brands, companies, and models across a broad range of projects allowing him to develop over the years. Primarily starting out as a high dynamic range (HDR) landscape photographer his style has developed to incorporate various styles. As a lover of both landscape and portrait photography he now combines those two passions whenever he can to create stunning portrait images incorporating beautiful landscapes such as those from his photoshoot with model and YouTube celebrity, Cassandra Bankson.